Carin Van Vuuren

CMO
Usablenet

Carin is Chief Marketing Officer at Usablenet, a global mobile technology company working with major retail, travel and B2B brands. Carin is an experienced marketing executive and brand builder. She’s consulted with brands such as UPS and Johnson & Johnson on their brand strategy, and advised brands like Marks & Spencer, Ritz Carlton and Chanel on mobile strategy and user experience. Carin is based in New York.

Check out the incredible speaker line-up to see who will be joining Carin.

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Re-imagining Retail Day

Thursday, October 6th, 2016

12:05 User Trends That Will Improve The Experience And Drive Usage of Your Mobile Experience

The average consumer spends more than 3 hours per day engaged in content on their mobile phone. Over 60% of mobile users now use their mobile phone as their primary or exclusive source to access the Internet. Understanding what consumer trends are driving mobile usage today, and how to incorporate these trends into your mobile site or app is no easy task. This session will review some of the relevant trends and outline how organizations can use UX best practices to build an engaging and successful experience that shoppers will love.