eTail Europe 2015 (past event)
22 - 24 June, 2015
Contact Us: 44 20 7368 9465
David McQueen Johnston
VP of Ecommerce
Tempur Sealy International
Check out the incredible speaker line-up to see who will be joining David.
Download The Latest AgendaMulti-Channel Day One
Sunday, November 6th, 2016
15:30 How Mobile Behaviour Changes Outside The UK And What This Means For Your Growth Plans
Did you know that overseas online sales by British retailers will jump to 28 billion pounds by 2020? That’s seven times the amount that we see today. With mobile playing a huge role in this projected growth, the real challenge is how to build for international mobile users. What are their purchase preferences? With global responsibility for implementing Tempur Sealy’s eCommerce strategy, David is well-qualified to answer this question. Join him for a deep-dive discussion on:
· The barriers to entry in crossborderretail
· The effects on IT & mobile payment infastructure
· The complexity of managing multiple acquirer relationships and optimising processing fees on a per-transaction basis