Mike Pitone, Sr. Manager, Product Management / UX at Urban Outfitters (USA)
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Mike Pitone


Sr. Manager, Product Management / UX
Urban Outfitters (USA)

Check out the incredible speaker line-up to see who will be joining Mike.

Download The Latest Agenda

Re-imagining Retail Day

Thursday, October 6th, 2016


14:05 How Digital Properties Act AsThe Tie-That-Binds Direct & Retail Into A Cohesive, Activated Shopping Experience

Joining us from Philadelphia, USA, Mike is a whole-systems thinker and believer that form follows function- he recognises the value of stunning visual design and technical innovation, but not at the expense of delivering well-crafted functionality and a meaningful experience. Mike shares his lessons learned in:

• Developing non-standard KPI’s to be more customer focused than goal-oriented in your measures
• The interplay between on-demand web-based information, native applications & in-store technology in changing the retail landscape on a daily basis