Steve Robinson

CEO
ACHICA

Check out the incredible speaker line-up to see who will be joining Steve.

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Re-imagining Retail Day

Thursday, October 6th, 2016

11:45 Leveraging Tools & Technology That Enable Customers To Personalise Their Own Shopping Experience

According to a 2014 study from BloomReach, 31% of consumers said they would be more likely to make purchases if they were offered personalised experiences such as product recommendations or tailored content. And Steve Robinson believes that the digital footprint left behind by shoppers gives online players a significant lead in this personalisation process. Here he shares takeaways in:

• Creating “dream retail” by studying what your customers buy, don’t buy and which products/pages they dwell on
• Fine-tuning the customer journey to optimise cart value and conversion
• Selecting technology providers that will meet and exceed your (and your customer’s) expectations